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Velaxe
EngagementHub — News, Events, Promotions, Campaigns & Audience Publishing | Velaxe

EngagementHub

Create a promotion and manage customer claims

Publish a limited offer with eligibility, expiry, claim rules, limits, terms, and conversion tracking.

25 min Intermediate Marketing, Sales Operations, Publisher Updated Jul 24, 2026
Create a promotion and manage customer claims
Publish a limited offer with eligibility, expiry, claim rules, limits, terms, and conversion tracking.

Overview

Publish a limited offer with eligibility, expiry, claim rules, limits, terms, and conversion tracking.

Prerequisites

  • Promotion terms approved
  • Claim destination or enquiry workflow available

Permissions required

engagementhub.promotions.create engagementhub.promotions.update engagementhub.promotions.publish engagementhub.promotions.claims.manage

Steps (6)

Estimated: 25 min
  1. 1

    Define the offer

    Marketing 5 min Back to top

    Enter the offer title, description, related project or unit reference, value statement, CTA, terms, eligibility notes, and optional promotion code.

    Tips

    Validation

    Success criteria

  2. 2

    Configure lifecycle

    Marketing 4 min Back to top

    Set starts_at, expires_at, claim opening/closing times, active claim limit, per-customer limit, and automatic expiry behaviour.

    Tips

    Validation

    Success criteria

  3. 3

    Apply eligibility audience

    Marketing 5 min Back to top

    Select a live provider segment for portal visibility or a frozen snapshot for a one-time outbound promotion. Supply parameters when the segment requires a project, status, tag, or list.

    Tips

    Validation

    Success criteria

  4. 4

    Configure claim handling

    Sales Operations 4 min Back to top

    Choose claim, enquiry, reservation, callback, or external CTA. Set whether claims require review and what duplicate or exhausted-limit response is shown.

    Tips

    Validation

    Success criteria

  5. 5

    Approve and publish

    Publisher 4 min Back to top

    Submit the promotion, approve its terms and visibility, then publish immediately or schedule it.

    Tips

    Validation

    Success criteria

  6. 6

    Review performance

    Marketing 3 min Back to top

    Monitor views, CTA clicks, claims, rejected claims, limit usage, enquiries, reservations, and expiry.

    Tips

    Validation

    Success criteria

    • The promotion automatically stops accepting claims and disappears where configured after expiry.

About this guide

EngagementHub gives organizations one governed backend for news, announcements, events, promotions, and coordinated campaigns. A shared content engine keeps titles, summaries, bodies, media, categories, tags, calls to action, related records, placements, visibility, and publication status consistent across every content type.

Teams can plan campaigns around a business objective, connect news, announcements, events, promotions, and communication instructions, then move content through draft, review, approval, scheduling, publication, expiry, and archive states. Events support registration, capacity, waitlists, approvals, reminders, check-in, attendance, feedback, and follow-up. Promotions support eligibility, claims, redemption, limits, terms, and automatic expiry.

Audience targeting uses the platform pattern already shared by PeopleGraph and ProspectLayer. EngagementHub discovers installed apps that declare audience-provider capability, requests each app’s segment catalog, collects any required segment parameters, previews the match, and asks the selected source app to create a frozen snapshot. AccessGuard can expose account segments, HomeBridge can expose parameterized property audiences, PeopleGraph can expose tags, and ProspectLayer can expose lists. EngagementHub never needs direct knowledge of another app’s database.

ProjectBoard supplies project truth, FileVault supplies secure files, HomeBridge exposes the customer experience, AccessGuard handles identity and in-app notification records, EmailHub sends email, and PulseGate sends SMS, WhatsApp, and voice. EngagementHub owns the content, campaign plan, audience reference, schedule, publication lifecycle, and performance record.